{"id":3299,"date":"2020-09-14T14:35:00","date_gmt":"2020-09-14T14:35:00","guid":{"rendered":"https:\/\/www.careium.com\/en\/?p=3299"},"modified":"2026-02-25T17:37:11","modified_gmt":"2026-02-25T16:37:11","slug":"eliza-award-winning-design","status":"publish","type":"post","link":"https:\/\/www.careium.com\/en\/about-us\/news\/eliza-award-winning-design\/","title":{"rendered":"Eliza award-winning design"},"content":{"rendered":"\n

How award-winning design is helping older adults live safely and with dignity at home<\/h1>\n\n\n\n

We are dedicated to help older adults live safely and with dignity at home, a mission that has been especially critical as COVID-19 accelerates the need for remote care options. In 2008, we launched Care IP\u00ae, the world\u2019s first digital social alarm (a device that calls for help in urgent situations). When we began thinking about an update to the device, which had remained essentially unchanged for over a decade, they sought the help of McKinsey Design.<\/strong><\/p>\n\n\n\n

\u201cPeople are living longer than ever before, so the time is ripe for innovation in technologies that aid the elderly,\u201d says Ulrika Vejbrink, a McKinsey associate design director. In fact, our research shows that retired and elderly populations are expected to grow by thirty percent in the next decade.<\/p>\n\n\n\n

Ulrika adds that this, along with a desire of people to age in place, means systems like Eliza are more needed than ever.<\/p>\n\n\n\n

Eliza\u2019s core feature is a single alarm button. When it\u2019s pressed, the device calls a receiving centre and connects with a full range of telecare sensors, like smoke detectors, that help ensure the right services are deployed to help the person in distress.<\/p>\n\n\n\n

\u201cWe sought a clean and minimalist design,\u201d says Jan Puranen, a McKinsey associate design director, of Eliza\u2019s design. \u201cToo much clutter and technology can make it hard to use or understand.\u201d<\/p>\n\n\n\n

Meanwhile, on the aesthetic front, Jan explains that many seniors attach a certain stigma to having such an alarm in their home. To address this challenge, the team took inspiration from something more familiar to these users: an analog radio. \u201cWe needed something that expresses reliability and quality,\u201d Jan explains. A vertical structure with a stable base was chosen so the alarm could be placed in a discreet spot, like a narrow table or windowsill.<\/p>\n\n\n\n

How the alarm is used varies by person and market, depending on the types of users. \u201cWe had to think about adaptability and ensuring ease of use for varying dexterity levels,\u201d says Ulrika.<\/p>\n\n\n\n

Acclaimed for its cutting-edge aesthetic, which earned it a 2020 iF Design Award, the Eliza \u201ctruly raises the bar in the industry,\u201d says Jan. \u201cUsing 4G and IP digital networks ensure the highest level of reliability, security and flexibility for users\u2014for today and the future.\u201d<\/p>\n\n\n

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